MEET CHERYL

I live in the middle of Sunny San Diego, California with 3 cats, 2 birds, and my roommate and friend Victor who has shared my house off and on for most of my adult life. Purchasing a home in a more rural location with room for horses and perhaps a few other barnyard critters is my goal and ideal.

Real World Experience

Work experience has included owning and running all aspects of a small retail e-commerce business; collaborating in a successful web design company; and working as an administrative and executive assistant in several businesses or organizations, which included: Federal Civil Service, Senior and Junior High School Offices, Manufacturing and Wholesale Distributor, Retail sales and service and a Non-Profit Organization. I have worked in the smallest of businesses (my own) and the 3rd largest in the world.

During my time in "Corporate America" I created newsletters or scientific papers for publication; maintained organizational identity on promotional materials (web and print); created numerous letters, brochures and illustrated financial statements in a timely, as needed basis. I have routinely created, corrected and updated several extensive databases for in-house and web design; created specialized promotional lists of various organizations and media outlets, conducted daily, weekly and annual inventories, developed yearly budget projections and provided cost and availability information to another department. I maintained calendars for management, performed timekeeping duties, and trained employees in several areas of responsibility. I also worked as a Customer Service Specialist dealing with problems associated with the services the company provided.

My VA History

I first heard the title “Virtual Assistant” (VA) in the mid '90's. I researched it but did not feel I was ready to take that step at that time. I put it on the back burner and continued to work for others as an Administrative or Executive Assistant, and most recently in Customer Service.  

I spoke with a co-worker whose part-time business at home was growing exponentially and he told me about a couple of girls in his business that needed help taking the administrative burden off of their shoulders. That started the wheels turning in my mind.  

Here was a potential opportunity for me to start my own business, call my own shots and do what I really loved doing. I knew that I thoroughly enjoyed doing administrative work and that I did my best work when collaborating with and for another. Furthermore, I would be able to do things in a manner that was both pleasing to the customer and in alignment with my own ethics and personal goals.  

With years of Clerical, Executive and Administrative Assistance under my belt, I knew I was up to the challenge. Experience taught me that doing something I love – something I am very good at and working to help someone else succeed would be very exciting and highly satisfactory.

Beliefs & Values

I value honesty and integrity in myself and expect it in others. I believe that I create my own reality and am therefore responsible for my own actions. For this reason I always attempt to be kind, honest and worthy of respect.

I make the following promises: I will not divulge confidential information about my clients to anyone. I will not do anything illegal or dishonest to or for my client, including wasting their time or money. I will avoid conflicts of interest. I will only take on work I can actually handle and will decline or refer my clients to others for work I cannot provide.

While most people really like me, I realize that my strong personality is not suited for working with all people. For this reason, I will not take on or keep clients that I feel will be in conflict with me or my work style.

I am an active member of the Virtual Assistance Chamber of Commerce and hold to their code of ethics which can be found here:  Virtual Assistant Code of Ethics. 

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Sandra K. Baumeister SKB Web Design wrote:

Cheryl has always been an asset in our collaboration. She worked diligently from home to make my business a success. We would not have done nearly as well without her diligence, attention to detail and general assistance… Cheryl was my right arm and also my good friend.

Cheryl writes:

Sandy was my best friend and the one who suggested I become a Virtual Assistant - since I did it so well with her. She's no longer with us, but I will be forever indebted to her for putting my feet on this path and for being my best friend.

Rest in peace Sandy!